‘Kept by krungsri’ wins 5 awards in recognition of its outstanding performance and extensive financial innovation and achievements

22 August 2022

Bangkok (22 August 2022) – ‘Kept by krungsri’, an innovative financial management platform that makes saving simple, enjoyable, and achievable, led by Ms. Damisa Phisitvanich, Krungsri Head of Retail Products and Marketing Group, received 5 awards from Retail Banker International Asia Trailblazer Awards 2022, in recognition of its outstanding performance and extensive financial innovation and achievements. The awards are as follows;

1. Winner – Best Savings Plan Offerings
2. Winner – Best Onboarding Program
3. Highly Commended – Best Core Banking System Initiative
4. Highly Commended – Best App for Customer Experience (CX)
5. Highly Commended – Best Use of Influencer Marketing

 
Launched in mid of 2020, ‘Kept by krungsri’ has since received great feedback and enjoyed various achievements. The platform is developed to provide innovative savings and money management features for younger generations as well as to promote marketing campaigns and communications to targeted customers. Moreover, ‘Kept by krungsri’ focuses on customer experiences with simplicity, convenience, speed, and safety. To date, Kept continuously records robust growth in the number of users.